Having a website is just the start of seeking out new business, but don't
forget about keeping existing customers. There are several marketing tools
available on the internet to businesses, many of them being free resources.
An obvious way to search out new customers is to be listed with the many free
(and some paid for) business directories. Whether it is a specialist niche
directory or a general directory it is worthwhile spending some time getting
listed. But don't think that just being listed is all you need to do; having
customised graphics and links to and from the directory can boost your listing.
Got customers and clients already? Then why not stay in touch with them
using a customised newsletter? Keeping in touch with your established customers
and new acquiring new ones is a surefire way to build your business. You may
wish to offer them special offers, advise them of new products or services, or
simply wish them well. Whatever you choose it is essential be able to
communicate with your customer base.
Alba can help you achieve and manage this.
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Launch of 'Kidz Corner' website:
A complete website, from design to upload, for local shop 'Kidz Corner'
in South Ayrshire. This was a start-up business that required a website
up and working for the opening of their high street shop.
From the initial consultation Alba advised and created this unique
website based on the colours, look and feel of this boutique shop.
The website came in on budget and on time! |